ChatGPT and Claude prompts for marketers

Campaign brief → copy variants

You are a senior marketer. Here is my campaign brief:
[paste brief]

Write 5 headline variants for [channel], each under 60 characters, in a [tone] voice. Then tell me which one you'd test first and why.

Audience research starter

Summarize what [audience] cares about when choosing [product category]. List their top 5 pain points, the words they use to describe them, and 3 common objections. Flag anything you're unsure about so I can verify it.

Starter tip: a brand-voice note

Write 3–5 bullet rules for your brand voice plus 2 example paragraphs you love. Paste that note at the top of every writing request so drafts come back closer to on-brand.

Repurpose one piece into five

Here is a blog post: [paste]. Turn it into: 1 LinkedIn post, 3 short social posts, and 1 email intro paragraph. Keep the main claim identical and don't add facts that aren't in the post.

Campaign results in plain English

Here are last month's campaign results: [paste table]. Explain the 3 biggest changes vs. the prior month in plain English, suggest one likely cause for each, and mark each cause as 'likely' or 'guess'.